Financial literacy is the awareness, knowledge, skills, and behavior needed to make sound financial decisions and it is essential for managing money effectively and achieving financial well-being.

As Bangladesh advances in Digital Financial Services (DFS), financial literacy has become vital for sustainable financial inclusion—an important goal under the UN SDGs, Bangladesh Vision 2041, and the National Financial Inclusion Strategy (NFIS-B).

Aligned with Bangladesh Bank’s vision, City Bank is committed to building a financially literate and inclusive society. Through continuous efforts to promote knowledge, inclusion, and empowerment, the bank believes financial literacy is key to Bangladesh’s long-term economic growth. 

For more information, please visit Bangladesh Bank Financial Literacy

Financial Literacy Wing 

As the very first step towards this roadmap, the City Bank has formed the Financial Literacy Wing(FLW). This wing will be at the forefront of the financial literacy initiatives by the bank and be responsible to follow the Financial Literacy Guidelines by Bangladesh Bank. Some of the core responsibilities of the members of the wing are— administering the financial literacy programs and reporting to the supervising authority BB and others.

Financial Literacy Program

City Bank’s Financial Literacy Wing (FLW) has developed its Financial Literacy Plan and conducts financial literacy programs across Bangladesh, engaging its branches, sub-branches, agent banking outlets, and unit offices along with social media to bring the most marginalized people of our society under financial inclusion.

Financial Literacy Day Celebration

City Bank celebrates Financial Literacy Day every year on the first Monday of March, focusing on different thematic areas of financial literacy to promote awareness among the general public and encourage responsible financial behavior across communities.

Financial Literacy ToT Session

Before rolling out the Financial Literacy Programs, City Bank organized Training of Trainers (ToT) sessions to equip trainers with the necessary knowledge and facilitation skills. The inaugural ToT session was held in 2023 with 40 participants from Agent Banking and Branch Banking.

Please see the details here